Hohoho 2013 with BluenotesConcept & art direction of Holiday 2013 photoshoot & concept and creative execution of campaign.
Photography by: Christa Renee
Location: Horton Tree Farms, north of Toronto
Concept: Our goal was to embody the tradition of Christmas: cutting down that perfect tree, visiting that warm and cozy family cabin, drinking hot chocolate by the fire – and evoke the heart-warming feeling that one normally experiences around the holidays. In doing so, we were assured our relatability would draw the holiday shopper into our store.
Window display design.